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	Date	Session Details	Add to Planner
	Mon. Jun. 17	10:00 am - 1:00 pm Licensing for Beginners Location: Tradewinds ABC
	Mon. Jun. 17	1:30 pm - 3:00 pm Licensing Law for Beginners Location: Tradewinds ABC
	Tue. Jun. 18	8:30 am - 9:30 am KEYNOTE PANEL - “A Licensing Roadmap: Where Are We Headed, and How Will We Get There?” Location: Islander D/E
	Tue. Jun. 18	10:00 am - 11:15 am Basics of International Licensing Location: Tradewinds ABC
	Tue. Jun. 18	10:00 am - 11:15 am Basics of Art Licensing Location: Tradewinds D
	Tue. Jun. 18	11:30 am - 12:30 pm KEYNOTE - Gwyneth Paltrow, Brands on the Brink of Global Expansion Location: Islander D/E
	Tue. Jun. 18	1:15 pm - 2:45 pm Anatomy of a Licensing Agreement Location: Tradewinds ABC
	Tue. Jun. 18	1:15 pm - 2:45 pm 10 Questions a Licensee Should Ask a Licensor Location: Tradewinds D
	Tue. Jun. 18	3:15 pm - 4:30 pm Monetizing Digital Platforms Location: Tradewinds D
	Tue. Jun. 18	3:15 pm - 4:30 pm How To Work With Agents & Consultants Location: Tradewinds ABC
	Wed. Jun. 19	8:30 am - 9:45 am Building a Compelling Brand Guide Location: Tradewinds D
	Wed. Jun. 19	8:30 am - 9:45 am From Good to G’RATE: What Every Licensing Professional Should Know About Royalty Rates Location: Tradewinds ABC
	Wed. Jun. 19	10:15 am - 11:30 am Negotiating a Reasonable Licensing Agreement Location: Tradewinds ABC
	Wed. Jun. 19	10:15 am - 11:30 am Licensing in Emerging Markets: A Focus on China and Brazil Location: Tradewinds D
	Wed. Jun. 19	12:00 pm - 1:15 pm What’s a Celebrity Worth? Location: Tradewinds D
	Wed. Jun. 19	12:00 pm - 1:15 pm Advanced Licensing Strategies Location: Tradewinds ABC
	Wed. Jun. 19	1:45 pm - 3:00 pm Crushing the Counterfeiters Location: Tradewinds D
	Wed. Jun. 19	1:45 pm - 3:00 pm How to Evaluate a Children's Property Location: Tradewinds ABC
	Wed. Jun. 19	3:30 pm - 4:45 pm Apparel and Footwear to Home Decor, Beauty & Beyond: Strategies for Licensing Fashion Brands Location: Tradewinds ABC
	Wed. Jun. 19	3:30 pm - 4:45 pm Royalty Audit & Contract Compliance: More Than Just The Money Location: Tradewinds D
	Thu. Jun. 20	9:00 am - 10:15 am LIMA’s Annual Licensing Industry Survey Location: Tradewinds D
	Thu. Jun. 20	9:00 am - 10:15 am Retail Success Stories -- Case Studies from Coke to Kellogg's Location: Tradewinds ABC
	Thu. Jun. 20	10:45 am - 12:00 pm Activating Licensed Customer Loyalty Programs Location: Tradewinds ABC